Omni Radio @ 90.0 FM

Contact Person:   Ms. Rashmi Dhar Dubey 

Broadcast Languages: Hindi and Bhojpuri

 Genesis: The Karma Devi Group Of Institutions is the parent organisation which established Omni Radio in 2022. Omni Radio was founded with the goal of increasing community youth and children’s educational opportunities and offering guidance. The CRS began with only three employees and currently has a dedicated team of eight. Through various initiatives and successful intervention strategies, the CRS continues to make a significant difference in the target community.  

Thematic Focus: The main objective of Radio Omni’s intervention is to inform the public about the benefits of government programmes and other health initiatives, with a focus on the youth in the target community. A variety of information about the economy, education, as well as developments in different areas is also provided by the CRS. 

Sustainable Development Goals: The SDGs that the CRS focuses on are 

SDG 4: Quality Education

SDG 5: Gender Equality

SDG 8: Decent Work and Economic Growth 

Primetime Programmes: Sakhi Sangini, Nayi Pahal Nayi Dishaye, and Health is Wealth are some of Radio Omni’s primetime shows. All of the initiatives from both the public and private sectors are discussed in the programme Nai Pahal Nai Dishaye, along with advice on how to benefit from them. The programme Sangini Sakhi is designed specifically for women and offers advice on how to handle a range of issues that concern them, such as those related to cooking, sewing, knitting, embroidery, and other household chores as well as health-related issues. Doctors inform listeners about serious illnesses in the programme Health is Wealth and offer guidance on how to protect both individuals and society from such ailments. 

Innovations in format or any other way: In addition to broadcasting, the Praduman Singh Educational Social Environmental Development Trust also works with renowned educational NGOs across the country, like the Gautam Buddha Educational Social Environmental Development Trust, by collaborating with them and implementing community-based campaign projects. Since its establishment, the CRS has been able to increase public awareness on women’s health issues and engage the target community in health-related discussions. The CRS also engages with its audience across different social media platforms. 

Core Team: Currently, there are eight staff members. This comprises the Station Director, four core members, an IT administrator, and a group of educators. The station director works with various parties and supervises all significant decisions pertaining to the CRS projects. 

The educators’ group offers guidance on how to assist the students. The IT administrator is in charge of providing technical support and the core team is in charge of content creation. 

Major Projects Undertaken:  Radio Omni has worked on a number of significant projects. To determine the most prevalent health issues in the community, Radio Omni carried out a study in the rural areas in collaboration with the district’s Community Health Officers. The CRS has been collaborating with Praduman Singh and the Gautam Buddha Educational Social Environmental Development Trust to improve the facilities in the local schools. 

Sustainable Strategies: The parent organisation, Karma Devi Group Of Institutions, provides technical and financial support to Radio Omni in an amount equal to about 50% of the CRS’ annual budget. The CRS’ sustainable strategy is to be self-sufficient and to work in collaboration with top NGOs and governmental agencies to raise the remaining 50% of the budget.  

Number of listeners and Potential Outreach: The 19 villages that are within the broadcast area of Radio Omni include Sansaripur Gotwa, Tilakpur, Belari, Ranipur, Kushmaur, Bhuwarsaraye, Kalwari, Sonupar, Daulatpur, Rampur Medical College, Aksada Pakke, Shurtihatta, Jaipurwa, Bhadarpur, and Agauna. According to census information gathered from the local governments, there are an estimated 5,000 people living in each of these villages, totalling nearly 1 lakh people. This is the potential outreach but the listener base has not yet been determined.  

Major Concerns in the Community: The primary issues that the community is dealing with are poverty awareness, unemployment, and a lack of opportunities. Greater community involvement and state and local government initiatives would prove very beneficial. Additionally, it is necessary to improve the state of the hospitals and educational facilities. There is a pressing need to boost enrollment rates in schools and also get rid of diseases in the community.