Guruwani Community Radio @ 90.8 FM

Contact Person: Dr. Vidyullta Kolhe, Mr. Suresh Mali

Genesis: Guruwani Community Radio 90.8 FM was commissioned on 26th September, 2019. Building the programme bank gained momentum since 2019 with the involvement of community, staff and students. Guruwani CR is one of the very first to set-up community radio stations in Kalyan. Guruwani Community Radio strives to give voice to the masses. At least sixty percent of the programmes are contributed or made by the community itself. Guruwani Community Radio produces several programmes in collaboration with organizations engaged in community welfare activities. Throughout the year, Guruwani CR records various programmes and conducts activities in compliance with the government guidelines for the community radio. The Community Radio was set up focusing on the student community in the campus, and to serve the informational needs of the local community. Throughout the years of its service, the CRS has been an integral part of the student community in the campus. 

Thematic Focus: The primary thematic focus areas of the CRS are health, women empowerment, economic upliftment, and welfare schemes for different sections of the community. 

Sustainable Development Goals: The CRS focuses on the following SDGs:

SDG 03: Good Health and Well Being 

SDG 04: Quality Education 

SDG 05: Gender Equality 

SDG 06: Clean Water and Sanitation 

SDG 13: Climate Action 

SDG 16: Peace, Justice and strong Institution 

Primetime Programmes: Guruwani Community Radio 90.8 FM has a variety of primetime programmes. The daily show ‘Career Katta’ features live discussions with subject experts and invites listeners to interact with them. Other programmes include ‘Doctor Samvad’ (a programme discussing health topics), science programmes, and programmes on specific subjects and disciplines. Two of the primetime programmes are ‘Yoga Samvad’ and Ayurveda Samvad. Guruwani Community Radio mainly focuses on producing programmes for school children. 

Innovations in format or any other way: Narrowcasting is effectively combined with conventional broadcasting. The CRS collaborates with Mass Communication & Journalism students in Kalyan to run different campaigns and design interventions for the community.  

Core Team: The CRS has five core team members and the team is led by Station Manager & Incharge. The core team holds regular meetings to gauge the impact of the programmes and analyses the scope of improvement. 

Major Projects Undertaken: Guruwani Community Radio has been a part of many initiatives in the Kalyan region such as the legal awareness campaign with the district legal service authority, awareness campaigns during COVID-19 in association with the district administration, and awareness campaigns on Yoga in collaboration with CEMCA and Ministry of Ayush, Govt. of India.  

Sustainable Strategies: Guruwani Community Radio 98.8 FM is funded by its parent organization, S.S.P.M. Mumbai’s Gurukrupa College of Education and Research. Guruwani Community Radio has successfully created a replicable sustainability model by focusing on deep community engagement, women’s participation, and strong relationships with key influencers and opinion makers. The station supports the capacity building of its staff technical knowledge and repair skills through training and exposure tips to other stations. Technical sustainability is ensured through regular maintenance and training. 

Number of listeners and Potential Outreach: The CRS has an outreach potential of nearly two lakh people in the Kalyan region. 

Major concerns in the Community: The major concerns in the target community include unemployment, lack of adequate healthcare infrastructure, lack of hygiene and adequate sanitation facilities, addictions, and high rate of school dropouts.