Radio Bhabagrahi @ 90.4 FM

Contact Person: Mr. Bimal Prasad Parid

Broadcasting Language: Odia, Hindi and English

Genesis: Radio Bhabagrahi was established in 2022 by Bhabagrahi Kala Niketan. The CRS is dedicated to serving the local community and is a platform that brings the community together, provides a space to express their ideas and opinions, and showcase their talent. Radio Bhabagrahi strives to foster an inclusive attitude to build a just and equal society. The CRS has established a strong connection with the community despite being in its early days. 

Thematic Focus: The primary focus areas of Radio Bhabagrahi are education, health and family welfare, environment, agriculture, gender equity, and youth empowerment. The CRS works on all critical areas that have a direct bearing on the well-being of the target community. 

Sustainable Development Goals: The SDGs that the CRS focuses on are: 

SDG 4: Quality Education

SDG 5: Gender Equality

SDG 6 : Health and nutrition

SDG 8: Decent Work and Economic Growth.

SDG 12: Responsible Consumption and Production

Primetime Programmes: The primetime programmes that are broadcast by Radio Bhabagrahi are Asa Patha Padhiba, Gachha Ama Bandhu, and Jnana Vani. 

Asa Patha Padhiba is an educational programme that focuses on students from class I to VI, and discusses different concepts based on their academic syllabus. Gachha Ama Bandhu is a programme that spotlights different environmental concerns in the region and creates awareness among community members to address these concerns. Jnana Vani is a spiritual programme that includes devotional songs and talks.  

Innovations in format or any other way: Radio Bhabagrahi narrowcasts its programmes to engage with the community and share critical information related with them. This process helps in interacting with community members in remote areas and with those who might not have access to any form of mass or print media. 

Core Team: The core team of Radio Bhabagrahi includes the Director, two Programme Officers, a Recording Manager and a radio jockey. The Programme Officers are responsible for identifying areas in which the community needs assistance and developing programmes that cater to their specific needs. 

Major Projects Undertaken: Radio Bhabagrahi has undertaken several projects like Meena based on themes including girl child welfare, child rights, child protection, and education for all. The CRS also works on different IEC activities through musical and drama-based programmes to create awareness in the community on various social issues.

Sustainable Strategies: The CRS receives financial support from its parent organisation, Bhabagrahi Kala Niketan. It also generates revenue through paid collaborations with external organisations. 

Number of listeners and Potential Outreach: 27 gram panchayats of Kendrapara block, Kendrapara Municipality and Pattamundai Municipality fall within the broadcast range of Radio Bhabagrahi. The CRS has an active listener base of nearly 30,000 people. 

Major concerns in the Community: Poverty, illiteracy, and unemployment hamper the well-being of the community. Being aware of the different welfare schemes of the government can help them avail the same and improve their living conditions. Environmental concerns like lack of waste management strategies and pollution can also lead to health concerns.