Kabir Radio @ 107.8 FM

Contact Person: Mr. Sanjay Kumar

Broadcasting Language: Hindi and Bhojpuri

Genesis: Kabir Radio was established in 2018 by the organisation Jeevan Jyoti Sansthan. The CRS caters to a community that mostly comprises farmers. Kabir Radio focuses on designing programmes that promote awareness in the community about issues that adversely affect their living conditions, and aims to ensure the community’s well-being through its different initiatives. 

Thematic Focus: The major thematic focus areas of Kabir Radio are women empowerment, health, education, environment, gender equality and addressing issues related to the community. 

Sustainable Development Goals: The SDGs that the CRS focusses on are:

SDG 4: Quality Education

SDG 5: Gender Equality

SDG 13 : climate action. 

SDG 14: Life Below Water

SDG 15: Life on Land

Primetime Programmes: The primetime programmes at Kabir Radio are Good Morning Basti, Chalo Gaanv ki Ore, and Smart Shreemati.

Good Morning Basti is Kabir Radio’s morning show that gives the listeners their daily share of positive thoughts and stories, and also discusses topics ranging from environment, education,and climate among many others. Chalo Gaanv ki Ore is an interventional programme where the CRS staff visits the nearby villages to interact with the community members, especially farmers, and discuss their concerns. Smart Shreemati is a programme focused on the well-being of women in the community and addresses different areas like education, women’s safety, health and hygiene etc. This programme has been successful in creating a positive impact in the lives of the women in the community. 

Innovations in format or any other way: Rather than staying limited to the conventional method of broadcasting, the CRS makes effective interventions through narrowcasting. Kabir Radio ensures that it brings the concerns of the community to the attention of the local administrative bodies. In addition to this, the CRS directs all of its funds towards the old age home run by the parent organisation. 

The CRS also has pages on all major social media platforms and regularly engages with the listeners through it. 

Core Team: The core team at Kabir Radio is constituted by the Station Head, marketing team, radio jockeys and other support staff. The CRS also has a Station Coordinator who is responsible for coordinating different initiatives and ensures the smooth functioning of the station. 

Major Projects Undertaken: Radio Kabir has partnered with SMART for several initiatives. Apart from this, the CRS has also collaborated with the education department for different initiatives that aim to improve the educational infrastructure and improve the enrolment rates in the local schools.

Sustainable Strategies: Jeevan Jyoti Sansthan supports Kabir Radio and meets its financial needs. The CRS also collaborates with local government agencies and organisations from time to time. 

Number of listeners and Potential Outreach: Kabir Radio covers an area with a population of nearly 85,000 people and the CRS has an active listener base of 35,000 listeners.

Major concerns in the Community: The struggles of the elderly are a major concern in the community. The CRS’ parent organisation strives to address this issue by running an old age home. Gender inequality, illiteracy, unemployment, addictions and suicides are among the other major concerns that adversely affect the community.