Overview
Contact Person: Mr. Shrinivas Trimbakrao Solanke
Broadcasting Language: Marathi and Hindi
Genesis: Radio Parbhani was launched on 25th June, 2020 with the sole aim to create awareness in various critical areas that have a direct bearing on the well-being and development of the local community. The CRS is truly the voice of the common folk, and is committed to making their lives better through its programmes and initiatives.
Thematic Focus: Agriculture, education, health, and fundamental rights and legal awareness are the primary focus areas of the community. The CRS focuses on creating opportunities to ensure sustainable livelihood for all community members, and thereby building a strong, independent and equal society.
Sustainable Development Goals: Radio Parbhani is committed to achieve these goals:
SDG 4: Quality Education
SDG 12: Responsible Consumption and Production
Primetime Programmes: The primetime programmes that are broadcast by Radio Parbhani include Aaradhana, Thodi Coffee Thodi Baatein, and Raat Abhi Baaki Hai. Aaradhana is a spiritual programme. Thodi Coffee Thodi Baatein is an interactive show with the local community, including farmers, shopkeepers, and street vendors. Raat Abhi Baaki Hai is a programme that discusses the concerns faced by the youth in the community. In addition to these programmes, the CRS also invites lawyers to the studio to interact with the community members and promote legal awareness.
Innovations in format or any other way: Radio Parbhani regularly interacts with the local community through the means of narrowcasting to gauge their problems, and encourages the community to address these concerns through collective efforts.
Core Team: Six team members form the core team of Radio Parbhani. This includes the Director, Station Coordinator, and a group of four radio jockeys who also help in programme conceptualisation, production and delivery.
Major Projects Undertaken: Radio Parbhani has majorly focused on developing internal initiatives for the specific needs and concerns of the community, and is yet to be part of an major external project. The CRS works to bridge the gap between the community and the local administration, advocates women empowerment, and also focuses on helping the local community enhance their communication skills in English (in association with the local education department).
Sustainable Strategies: Radio Prabhani is able to generate some revenue through the means of local advertising, and is actively seeking collaborations with leading government agencies, NGOs and private organisations to boost its revenue streams.
Number of listeners and Potential Outreach: Radio Prabhani has an active listener base of nearly 30,000 listeners, and working on expanding the same to one lakh.
Major concerns in the Community: Major concerns in the community include gender disparity, low income, unemployment, and lack of sustainable livelihood options. Better educational as well as healthcare infrastructure can help improve the condition of the community members.
Map
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