Infinity Community Radio @ 90.4 FM

Contact Person: Mrs. Madhuri Dhamale

Broadcast Timing: 10 hours a day

Broadcasting Language: Marathi, Hindi, English

Genesis: Infinity Community Radio is run by Pimpri Chinchwad Education Trust, a renowned educational institution in India. The radio was launched on 29 August, 2022. Pimpri Chichwad is a region which is known as Mini India. The CRS strives to get all community members, experts, and common people to express and explore themselves through the means of the radio. The tagline of Infinity CRS is  ‘Reflecting You’, as the CRS works as a mirror to the society. 

Thematic Focus: Health and women empowerment are among the primary focus areas of Infinity CRS. It also works on all areas that have a direct influence on the well-being of the target community. 

Sustainable Development Goals: Infinity Radio is committed to realising the following goals:

SDG 3: Good Health and Well-Being

SDG 5: Gender Equality

Primetime Programmes: The primetime programmes of Infinity CRS are listed below:

• Shivaranjani – It’s a musical log performed by one of the college professors, based on retro 
• singers.
• Aadhi Kelechi Pahije – A programme that tells the stories of people who worked for the welfare of the society 
• Khulke Muskurale Tu – A programme on mental health, stress relief and happy living. It is 
• co-hosted by the well-known counsellors in Pune. 
• Sarmisal – A comic storytelling show programme based on the common man’s daily routine. 
• Becoming The Icon – A programme through which students share stories about their icons and role models
• Aanandach Vidnyan – A programme that encourages scientific temper

Innovations in format or any other way: Infinity CRS reaches out to community members through the means of narrowcasting activities. 

Core Team: Infinity CRS operates with a small and dedicated team of three members that include the Production Manager, Programme Executive, and Programme Assistant. 

Major Projects Undertaken: Being in its early days, Infinity CRS is yet to be part of a major collaborative project. It has a lot of internal initiatives in the pipeline for the welfare of different groups like ASHA workers, retired army personnel etc.

Sustainable Strategies: Infinity CRS strives to collaborate with local NGOs, and also attract advertisements from local enterprises. 

Number of listeners and Potential Outreach: Infinity CRS has a strong outreach potential, and an active listener base of six thousand listeners. 

Major concerns in the Community: Environmental problems like pollution and its aftermaths like climate change are bringing irreparable damage to ecosystems and its repercussions have been felt all across the world. Awareness about such concerns should be created to sensitise the local community about the harmful effects and the irreversible damage caused by these environmental problems.