Radio Panchajanya @ 90.8 FM

Contact Person: Miss. Tejaswi P. 

Broadcast Timing: 7.00 AM to 9.00 AM and 6.00 PM to 8.00 PM (repeat) for 4 hours a day

Broadcasting Language: Kannada, English, Hindi, Tulu and Konkani

Genesis: Radio Panchajanya was launched on 12th January, 2017 on the eve of Swami Vivekananda Jayanti by Smt. Nirmala Sitaraman, (then Union Minister of Commerce and representative of Karnataka in the Rajya Sabha). The CRS was established with the objective to cater to the needs of the local community, address their concerns, and be a source of entertainment and information. 

Thematic Focus: The primary thematic focus areas of Radio Panchajanya are health, education, culture, literature and art, agriculture, and dissemination of critical information such as welfare schemes of the government. The CRS focuses on areas that are critical to the well-being and holistic development of the local community. 

Sustainable Development Goals: Radio Panchjanya has created to programmes to realise the following goals:

SDG 3: Good Health and Well-Being

SDG 12: Responsible Consumption and Production

Primetime Programmes: Radio Panchajanya has a large pool of programmes which are broadcast during primetime. The programmes include Swamy Vivekananda, Animuttu, Chitthana, Gurunamanna, Ganavaibhava, Adhyatma, Suhasini, Krsiloska, Shastreya Sangeeva, Vijna Vismaya, Nadavaibhava, Kogile, Ilakhamahiti, Kalamhati, Tulug Bolpu, Taregathala Thata, Purthaka Parichaya, Shramajievi, Varada Atiti, Sahitya Sangama, Vaida Devo Bhava, Makkal Karyakrama, Atadangal, Nudideep, Yakshalana, Jaan Suddi, and Yakshagana Talamaddal. These programmes aim to provide a variety of cultural and educational content to the community. The programmes also disseminate knowledge and help enhance the awareness of the community, as well as provide a platform for the sharing of their concerns and experiences.

Innovations in format or any other way: The CRS uses a diverse range of formats to package its programmes, which include dramas, discussion, live phone-in conversations, interviews, etc. The CRS has its own mobile application so that the listeners can tune in to the programmes. The CRS also efficiently harnesses social media platforms as a tool to reach out to a larger audience. 

Core Team: Eleven members form the core team of Radio Panchajanya. The station is headed by the Station Director; other members of the core team assist him and essay different responsibilities to ensure the smooth functioning of the CRS.

Major Projects Undertaken: Radio Panchajanya has been an active participant in many awareness campaigns and vaccination drives related to COVID-19, in association with UNICEF. The CRS was a part of the International Day of Yoga campaigns in association with the Ministry of Ayush and CEMCA. 

The CRS was also involved in campaigns related to breastfeeding, nutrition, sanitation, and education. 

Sustainable Strategies: The parent organisation of Radio Panchajanya contributes funds that meet about fifty percent of Radio Panchajanya’s annual expenses. The rest of the expenses are met through revenue created from paid collaborative projects with different organisations and external agencies. 

Number of listeners and Potential Outreach: The CRS broadcasts its programmes in an area with a potential outreach of at least four lakh people. The CRS has an active listener base of 15,000 listeners  through broadcast and a minimum of 4,000 listeners through the means of the web radio application. 

Major concerns in the Community: The community is affected by poverty, illiteracy, lack of employment opportunities, and low income. The condition of the community can be substantially improved by organising skill development and capacity building workshops for the community members.