Apna Radio @ 96.9 FM

Contact Person: Prof. (Dr.) Sangeeta Pravendra, Mr. Vinod Kumar Sharma

Broadcasting Language: Hindi

Genesis: Apna Radio 96.9 FM was established on 9th September 2005, and has been functioning as a community service arm of Indian Institute of Mass Communication (IIMC), New Delhi since the last 18 years. Apna Radio 96.9 FM is committed to promoting the social, cultural, and educational development of its listeners and target communities. 

Thematic Focus: Through its diverse programming and focus on important themes such as women’s education, healthcare, and cultural diversity, the station serves as a valuable resource for its listeners and a catalyst for positive change in the communities it serves. 

Sustainable Development Goals: Apna Radio is committed to achieve the following SDGs:

SDG 3: Good Health and Well-Being

SDG 4: Quality Education

SDG 5: Gender Equality

SDG 16: Peace, Justice and Strong Institution

Primetime Programmes: Apna Radio 96.9 FM has a variety of primetime programmes, including the daily Live Show ‘ApneAasPaas’. The show features live discussions with subject-experts and invites listeners to interact with them. Other programmes include Apni Sehat (a programme discussing health topics), Apni Virasat (a travelogue programme about India’s tourist places), Apna Cinema, Apna Kanoon, Apni Rasaoi, Teen Talk, Apne Atithi, Shabd Sammander, And Apni Choupal.

These programmes aim to engage the listeners with various topics related to different areas. 

Innovations in format or any other way: Apna Radio 96.9 FM has a strong presence on social media platforms like Facebook, Twitter, and Instagram. Through these platforms, the station engages with its listeners and promotes its programmes and initiatives. The station has adopted several innovative techniques to reach out to its audience and engage with them. Through social media, community outreach, interactive programming,  the station is able to connect with its listeners and promote its mission of empowering and educating its communities.

Core Team: The team at Apna Radio has five members including the Station Head, Head of Programming, Office Assistant, and Programme Presenters. 

Major Projects Undertaken: The following are the major projects undertaken by Apna Radio:

•   Training of existing CRSs and LoI holder in collaboration with MIB
•   Radio programme production training for upcoming CRSs
• A three-day training programme named Anugrah for the senior citizens to run  their own community radio station,  
• A project named Anubhav was made by Apna Radio in collaboration with Alagappa University and VigyanPrasar to cater the needs of senior citizens. The project included 52 programmes based on healthcare, science and entertainment. This also includes a series of feedback programmes. 
• Community Radio Empowerment and Resource Centre that was established in IIMC under the Ministry of Information and Broadcasting to train and educate various Community Radio Stations present in the country. Various radio training modules have been organised in the year since 2017. 

 Sustainable Strategies:  Apna Radio 96.9 FM has adopted several strategies to be a sustainable model. The station is able to promote its sustainability and deliver high-quality programming and services to its listeners through training and workshops, involving the community, managing resources efficiently, engaging volunteers, strategic planning, and continuous learning. 

The CRS is supported by its parent organisation, Indian Institute of Mass Communication. 

Number of listeners and Potential Outreach: Apna Radio broadcasts its programmes in the highly populated urban areas of Delhi. 

Major concerns in the Community: Apna Radio is situated in Aruna Asaf Ali Marg, Delhi. It is an area with an urban population whose concerns include legal awareness, health queries, education, career guidance, livelihood, and unemployment.